Democratizing Eye Tracking for Business
From people counting to attention tracking. Visual intelligence that delivers real business results.
Our Vision
Position DeepGlance as the European leader in attention intelligence through eye tracking technology.
Our Mission
Democratize visual intelligence for business, making professional-grade analytics accessible beyond research labs.
What Makes Us Different
DeepGlance delivers visual intelligence to business without sacrificing usability, privacy, or budget. Our technology scales from single-person precision in medical applications to thousands of shoppers in retail environments. GDPR-compliant, wearable-free, with calibration-free passive tracking or optional calibration for maximum precision.
Proven Technology
Proven by leading research organizations. Deployed in healthcare, retail, and defense.
Privacy-First
GDPR-native by design. No personal data stored. Anonymous attention metrics only. Transparent and compliant.
Trusted Partnerships
Working with industry leaders across healthcare, retail, and research. From Fortune 500 companies to innovative startups.
Scalable Precision
From single-person precision to mass-scale analytics. Calibration-free for retail and media, optional for lab-grade accuracy.
Our Story
Founded in Milan
DeepGlance was founded with a clear vision: make professional-grade visual intelligence accessible beyond specialized research labs. We saw an opportunity to bring eye tracking technology from academia and medical applications into everyday business contexts.
Based in Milan, we combine Italian design sensibility with deep technical expertise in computer vision and machine learning.
Built for the Real World
Unlike lab-focused competitors, we designed our technology for real-world environments from day one. Our algorithms work in challenging lighting conditions, with moving subjects, and without wearable devices. Calibration-free for passive tracking, with optional calibration when precision applications require it.
This approach opened doors across industries: from precision medical applications to high-traffic retail environments.
Four Verticals, One Platform
Today, DeepGlance serves four distinct markets with a unified technology platform:
- • Technology Integration: Sensor integration for medical devices and defense systems
- • Market Research: Visual intelligence for pack testing, shelf analysis, and shopper studies
- • ShopperView: GDPR-compliant analytics for brick-and-mortar retail
- • MediaGlance: Attention measurement for DOOH and in-store advertising
Research Collaborations
Our technology is strengthened through partnerships with leading academic institutions and research centers, ensuring methodological rigor and research excellence.
Marketing Innovation Hub
DeepGlance serves as a technical partner for the Marketing Innovation Hub, a professional and academic think tank born from the collaboration between CRIET (University of Milano-Bicocca) and leading research organizations.
This initiative brings together industry practitioners, communication specialists, and academic researchers to systematize knowledge and evaluate how digital transformation reshapes marketing approaches.
Interaction & Experience Design
DeepGlance collaborates with the Interaction & Experience Design Research Lab at Politecnico di Milano.
The partnership focuses on designing natural interfaces and valuable experiences centered on user engagement and involvement, bringing together academic research excellence with real-world business applications.
Why Choose DeepGlance
In-House Technology
Complete intellectual property ownership. Our algorithms and hardware are developed entirely in-house, ensuring full control and customization.
Enterprise-Grade
Trusted by Fortune 500 companies and research organizations. Deployed across retail, media, and healthcare.
Scalable Passive Tracking
From single-person precision to mass-scale analytics. No wearables, mask-friendly. Calibration-free for retail, optional calibration for lab precision.
European Excellence, Global Reach
Based in Milan. GDPR-native by design. Rigorous methodology with business pragmatism.
Leadership
DeepGlance is led by co-founders with complementary expertise in business strategy and technology development, bringing deep combined experience in the eye tracking industry.
Ready to Work Together?
Whether you need technology integration, retail optimization, or advertising measurement, we're here to help.
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